Relationships are the currency of any community. The degree to which we feel connected is in direct relationship to the level of disclosure we share with others. The greater the level of disclosure, the closer and more connected we feel about another person.
You understand church communications isn't really about controlling a brand or a message. It's about what people hear and how that inspires them to move towards the place you want for them.
10 Essential Twitter Stats jumped off the screen as I was browsing through my RSS feed one morning. I know that I’ve been able to expand my reach through Twitter, and I could trace back some of our clients to conversations that began as DMs (Direct Messages for those of you not familiar with “Twitter-speak.”). But it’s always helpful to see data that affirms your intuition and your personal investments of time and energy.